To discover success together with your solo advert, it’s a must to be sure to maintain it real. This implies that your advertisements have to be of wonderful quality in all ways. In the following article we can be trying into 3 unique solo ad ideas that you should use right away. You’ll find these methods to be helpful even if you’re aiming to get visitors to a little niche website about “toenail fungus treatment” or an e-commerce store that sells pool toys.
You first need to analyze the ezine you are targeting and the prices they charge for solo ads. If you see that the ads are expensive, it’s probably a good sign because it shows that the publisher knows the value of its ezine and has a proven track record. If you get higher converting visitors to your site by spending a little extra money, then it is a no-brainer. Don’t fall for those offers where they say that they’ll blast your ad to millions for $5 bucks. You need to put as much distance between you and cheap ezines as possible. Your money should be going into things that generate excellent results.
Another great way to improve the effectiveness of your ads and to get the contact data of your potential clients is to offer them a freebie in your ad. You can sell your product by following up after you get their contact information. The main advantage to this approach is that your conversion rate is higher when you send people to an opt-in page versus a sales page. This allows you time to show your potential customers that your product is valuable and to convince them to buy it by following up with them.
Remember that advertising in general is no different to ezine marketing. If you want to be successful, you need to track your ads. If, for example, you are placing ads in five different ezines, only by tracking them will you figure out which ones are converting. It is critical that you track each and every ad as this is the only way to see which ones are effective. Once you know that a particular ezine is giving you results, you can simply invest in it for your future solo ads instead of going for the under-performing ones.
In conclusion, advertising in ezines isn’t very complicated, it’s just a matter of knowing what to do and when it needs to be done. The above tips show us that running a solo ad can get messy if you’re not applying these simple tactics. So, to ensure the next solo ad campaign you run goes according to plan, you need to take calculated measure.
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