Mike's Hard Lemonade: Measuring Digital That Drives Retail Sales

It’s refreshing when the head of marketing for a Consumer Packaged Goods (CPG) brand opens up and shares his insights on best practices around tracking and measuring the impact of digital marketing that drive in-store sales. For years, this has been a challenge as the ecosystem between retailers, data providers and manufacturers has been relatively immature.

This summer, I had the opportunity to speak with Sanjiv Gajiwala, VP of Marketing at Mike’s Hard Lemonade and I asked him about how he had effectively streamlined his company’s ability to directly measure the effectiveness of their digital marketing efforts. In addition to this article, you’re welcome to watch the full interview on YouTube.

Matching Facebook Ads to Credit Card Purchase Data

“We work with Oracle and their data provider, Datalogix which actually looks at our Facebook ads and the users that are exposed to those Facebook ads and connects that back to their credit card and purchase behavior,” says Gajiwala. “Datalogix has a way of matching users to their actual purchasing and what we’ve really been able to learn from that has been incredible.”

Gajiwala explains that Datalogix fits within Mike’s Hard Lemonade’s social listening ecosystem. “We’re looking at brand health and what people are saying, but it helps us complete the picture with their purchase behavior,” he says.

Key Learning From This Purchase Behavior Data Layer

“We’ve learned some really incredible things,” says Gajiwala, “People who are exposed to our [Facebook] ads that are Mike’s users are spending 5% more. And 84% of people exposed to Facebook ads on Mike’s definitely would or are very interested in purchase Mike’s after seeing the ad or our content we’re promoting. You start to see that both of these numbers start to synch up, which helps validate what we’re seeing in the soft data versus through the register data.”

Digging in a bit further, Gajiwala acknowledges that this work with Datalogix does not allow Mike’s Hard Lemonade to segment by individual retail store since the data provided is driven by credit card purchases. “Instead of looking at [individual] retailers, we are able to look at the segments of our consumers between heavy, medium and light users and understand what kind of content and what kind of behaviors we can expect from that different type of consumer.”

Breaking Down Geographical Relevance

As Mike’s Hard Lemonade is sold nationally, I asked Gajiwala about how they review the geographical relevance of the sales data driven by their digital marketing efforts. “Datalogix and Oracle are doing the mashination including geographic and penetration data,” he said, with the understanding that some of these insights are a combination of Facebook geographic data and credit card transactional data.

This gives Mike’s Hard Lemonade an additional layer of insights that help with better understanding purchase habits by consumer segmentation (i.e. heavy to light) overlaid with geographical penetration insights to help with better understanding geographical flavor profile preferences and where marketing budgets are best spent on a local geographical level.

Insights Leading to Incremental Investments in Social Strategy

“Through this work we uncovered that there were a whole group of people that, profile-wise, were like our Mike’s heavy users that we weren’t reaching,” Gajiwala said. “They were heavy [Flavored Malt Beverage] users, but they weren’t really engaging with Mike’s. That lead to an incremental investment in our social strategy.”

This allowed Mike’s Hard Lemonade to then track back to see if they are getting the same sort of lift from this new target of previously ignored heavy non-Mike’s users and determine if the incremental investment is performing in a similar fashion to their core marketing investments.

“Our prospecting and our farming strategies are both different on social but just as measurable,” Gajiwala said. That is to say, with a relatively small team, everyone at Mike’s Hard Lemonade is accountable to the data.

What Gets Measured, Gets Managed

The bottom line here is that with the addition of the Datalogix reporting, Mike’s Hard Lemonade is finding new opportunities that it had previously ignored while, at the same time, seeing the direct impact on retail sales from its digital marketing efforts. This is the growing trend at retail. With a growing number of options to track and measure marketing impact, your ability to interpret data gives you a competitive edge. The most effective content and social media ads will receive increased and even incremental budget to ensure brand health and continued sales growth at retail.

For more on this topic, see these two related articles: What It Takes to Exceed Shopper Expectations and Empower Retail Employees and Not All Retailers are Contracting. Here’s the Secret From One That’s expanding.

Tech

HubSpot Inbound 2016: A tech conference disguised as a sales & marketing one

I had my reservations about hitting HubSpot’s annual Inbound conference in Boston this week. Yes, it would be easy enough to swing by from our suburban Boston headquarters, but Network World caters to enterprise IT professionals, not software maker HubSpot’s sales and marketing crowd.

Sure enough though, the 19,000 registered attendees at the flashy event full of funky seating arrangements and celebrity speakers (including President-elect Donald Trump, er, Alec Baldwin) were treated to a steady stream of tech talk, so I didn’t feel out of place at all. Neither did the target audience given that they are increasingly making the kinds of technology purchasing calls in this cloud-happy world of which IT staffs are well aware.

To read this article in full or to leave a comment, please click here

Network World Cloud Computing

Microsoft’s Azure cloud revenue doubles, but phone sales plummet

Microsoft’s cloud push continued to pay off last quarter, with revenue from its Azure services more than doubling from the same period last year, the company reported Tuesday.

Overall revenue for the quarter was down, however, thanks partly to a steep decline in Microsoft’s handset business. Total revenue for the three months ended June 30 was $ 20.6 billion, Microsoft said, down from $ 22.2 billion last year. Net profit was $ 3.1 billion.

Microsoft’s retreat from the smartphone market hurt its device sales significantly. Phone revenue sank 71 percent, after the company back pedaled from its Nokia acquisition to focus on a few models of Windows phone.

To read this article in full or to leave a comment, please click here

InfoWorld Cloud Computing

Microsoft’s weak phone sales drag down its Surface and cloud wins

Microsoft’s acquisition of Nokia is proving to be quite the albatross around the company’s neck. The company has stepped away from focusing on phones, and its handset sales revenue fell by almost half in the first quarter.

Microsoft sold only 2.3 million Lumia phones during the quarter, 73 percent fewer units compared with the first quarter of 2015. That meant Lumia handset revenue fell 46 percent. This dragged down the company’s overall device revenue despite major gains in its Surface business. 

Sales of Surface tablets and the Surface Book touchscreen laptop brought in $ 1.1 billion for Microsoft during the last quarter, compared with $ 713 million during the same period last year. That’s good news for the company’s future, but it’s being hurt by the present state of the phone business.

To read this article in full or to leave a comment, please click here

Network World Cloud Computing

NewCloud Networks Appoints Sean Mares as Vice President of Sales



Sean Mares Named NewCloud VP of Sales


NewCloud Networks, a national cloud computing and communications provider, today announced it has appointed Sean Mares as vice president of sales. In this role, Mares will be responsible for direct sales, account management, and business development.

Mares joins NewCloud Networks from NetApp where he held roles in sales, partner management and engineering of ascending responsibility. Sean has a strong track record of developing, implementing and executing sales growth strategies and has consistently outperformed sales goals by over 150%.

“NewCloud Networks continues to grow at a rapid pace, having expanded to three new U.S. markets in the past year,” said Sam V. Kumar, founder and president of NewCloud Networks. “The addition of Sean Mares as vice president of sales is critical to capitalizing on sustained cloud demand across all markets, to penetrating new mid-enterprise accounts, and to effectively scaling sales operations across the country. We are excited to welcome Sean to the NewCloud family.”

“I am excited to join NewCloud Networks,” said Sean Mares, vice president of sales at NewCloud Networks. “I am confident that my experience and drive will help contribute to increased profitability and improved efficiency as NewCloud scales sales operations across the United States. There is incredible opportunity for growth at NewCloud and I look forward to working with the other distinguished members of the executive team to capitalize on it.”

Mares also brings direct experience in customer service, partner development, and finance to NewCloud, creating a well-rounded, financially sound, and customer-focused sales foundation for lasting success and loyalty.

About NewCloud Networks

Founded in 1988, NewCloud Networks (NCN) is a national cloud computing and communications provider specializing in hybrid cloud, cloud desktops, backup and disaster recovery, and hosted PBX. 2,500+ customers and 2,000+ sales partners choose NewCloud for the trust that comes from an established, financially stable, and transparent cloud company. NCN delivers real value, maximum uptime and performance, and solutions that are customized to customer needs. NewCloud’s unified cloud platform is SOC, HIPAA, and PCI compliant and features best-of-breed solutions that are priced competitively against commodity cloud offerings. The guiding principle – take care of customers, partners and employees and everything else will take care of itself – has led to a 95% cloud customer retention rate to date. Visit http://www.newcloudnetworks.com.

NewCloud Networks Media Contact

Mark W. Jobson

ActivPosition | Co-Founder & CMO

Mark(dot)Jobson(at)activposition(dot)com

+1 303-359-5452






Related Cloud Press Releases

Soha Systems Names Lance Jacobs as Vice President of Sales

Soha Systems (“Soha”), innovators in delivering cloud-based application security to enterprises and SaaS providers, today announced the appointment of Lance Jacobs as Vice President of Sales. Jacobs is a proven software sales and operations executive with a track record of sales excellence and building high-performing teams in field, inside, channel and OEM sales, as well as business and partner development. He brings more than 20 years of enterprise sales leadership, and over a decade of leading sales for Internet security and SaaS companies. He will report directly to Soha Systems’ CEO Haseeb Budhani.

“Although cloud and mobile have become ubiquitous, protecting applications, data and users in the cloud is unfortunately not,” said Budhani. “With Lance’s depth of expertise and knowledge selling security solutions to enterprises, he will be a tremendous asset to the company as we continue to build on the momentum of our public launch last quarter.”

Jacobs joins Soha from Twilio where he was Head of Authentication sales. Earlier, Jacobs was Vice President of Sales at ThreatMetrix, where he led global sales and business development, increased sales by 300 percent year-over-year and acquired more than 1,000 enterprise customers. He also has had successful stints at other companies, including Internet security leaders’ F-Secure and Avira. Jacobs is a graduate of Utah State University.

“Soha’s disruptive approach to air-gapping networks and providing micro access to applications convinced me this was a game changing opportunity that I could not pass up,” said Jacobs. “I am extremely impressed with the company’s technology and world class team. Soha has an innovative, easy-to-use platform that will disrupt the way businesses think about and implement application security. We are on a mission to provide the best application security and access technology available while reducing enterprises’ operational overhead and costs.”

About Soha Systems

Soha Systems (“Soha”) are innovators in delivering cloud-based application security to enterprises and SaaS providers. The Company’s solution, Soha Cloud, provides security, identity, access control, and a trusted path for companies to secure any application. Soha Cloud can be deployed as an application’s first line of defense in minutes, instead of months, at a tenth of the cost of build-it-yourself solutions. The result is a secure application delivery model that enables a zero CapEx, low OpEx model for critical workloads deployed in public and private clouds. For more information, visit http://www.soha.io and join the conversation on Twitter @sohasystems.

Note: All trademarks mentioned herein are property of their respective owners.

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The Need For People To Look For The Right Computer Network Support

There is little disputing the prominent role of the computer in todays hectic and competition-driven social environment. Its status as an extraordinary piece of equipment gets reinforced by ceaseless inventions, while adding to its practical usefulness. No home or workplace should be without one. Its latest developments aside, you also need to keep track of its smooth functioning and link up with related equipment. For this reason, computer network support is vital.

Although it might sound simple, finding the right provider to offer you these services might not be that easy. This is because you are not only looking for a provider with the certifications but one with all the required knowledge. This is not debatable as the technicians must be able to deliver in keeping your systems fully functional.

Some of the areas that the company should have knowledge in include the ability to expand the network when the need arises, installing hubs or even cutting cables to add new connectors. This means they must be conversant with the protocols followed.

Apart from offering support on hardware, it is also very important to consider the software and data section which is very significant. For instance the task of keeping your firewalls intact is very important as it is the only you can be assured that the information within your system is secure. They should also be able to suggest the best antivirus software to keep your computers safe from virus attacks.

Another area where such a company will play an important role is managing the company websites. With almost every company having their own website it would help you cut costs if you get a provider who understands corporate networks and web development. This will also provide you with a smooth working environment hence leading to a higher productivity.

Company networks have also advanced to other areas such as security. For instance, you might want to install a process control and security video system. With the increasing internet bandwidths, you might also want to install a video conferencing system which can greatly reduce travel costs for the company. All these are somehow related but you will need a provider who understands them in depth in order to have smooth operation.

Remember that the most appropriate computer network support companies should provide you with solutions regarding improvements, security and communication matters.

The computer can be utilized for multiple things, including jobs, research, studying and many more things. If you need to know about computer network support, then let us help you figure it out..

Discover How To Download And Burn Ps3 Games

The ability to burn ps3 games has ceased me from spending heinous amounts of cash on my playstation 3 video game collection. Unlike ps1 and two, you do not need a mod chip to play burnt ps3 games. You can discover membership internet sites that can instruct you to adjust your ps3 without any console alterations so that you can download and burn ps3 games very quickly.

From Grand Theft Auto IV, to Little Big Planet, burning playstation 3 video games has gotten so painless you are almost forced to. It is as well necessary to create replicates of your current games, which, if youre anything like me, you have already spent hundreds of bucks on.[youtube:Jfnoxl1UE8A?fs=1;[http://www.youtube.com/watch?v=Jfnoxl1UE8A:download ps3 games];http://www.youtube.com/watch?v=Jfnoxl1UE8A?fs=1&feature=related]

In addition to being able to download an burn ps3 games, there are tons more incentives. you will as well have the ability to copy all forms of cool media such as flicks, tunes, software programs and more. You will be able to get the most out of your playstation

If youre speculating how to get the games youve just burned onto your playstation 3 do not worry. The membership ps3 download web sites instruct you how. All that is demanded is a flash drive or dual layer dvd, and burner. They show all their members how to set up their playstation 3’s so they can download and burn ps3 games immediately.

Setting the playstation 3 console to be able to set about downloading ps3 games is quite easy with the bit by bit commands on the internet site even for a 13 year old.

If you are a little bit more of a techie, and have got some time on your hands, you might want to look into setting up Linux Fedora on your ps3. That will permit you to download ps3 games directly to the playstation 3 contrary to downloading them to your computer first and then burning them.

To study more regarding how and where to download ps3 games, check out this web site and burn ps3 games in instants.

Want to learn more regarding ps3 downloads, then check out our site on how to choose the best site to copy ps3 games .

Searching For The Best Spray Pepper In Your Place

It is now possible to find pepper sprays from hardware stores, firearms shops, and also from the supermarkets because it depends on which state you are in. Some can be bought on the internet.

These items are made from some chemical called Oleoresin capsicum which is a product of cayenne pepper. It is possible to get some pepper sprays that do not have very active OC concentration because most times the one that is active will be up to 5%.

Finding the one with perfect concentration is not easy because either is too high or too low for it to work properly.

Now there is a pepper spray with just the right amount of concentration, at 10 percent concentration which is perfect. It is called the Mace, and is manufactured by the company that has been producing self defense items for years. Mace is quite active and at 10 percent, will succeed in immobilizing the attacker in seconds.

Get to know the state laws dealing with this matter since there are some states which do not allow the mace to be carried; neither openly nor hidden. Then there are those who want you to carry a permit for it.

Some states put restrictions on the type of pepper spray that can be allowed, others require that one gets a permit but others also insist on people going to classes. It is not strange at all to find that some states do not even allow its use. For you to know exactly what the statutes are in your state, you will have to contact the local police station in order to know what is expected.

You will also note that all the pepper sprays have protection features that prevent accidental discharge as well as belt loops for easy carriage and use. Its serial number is for tracking quality.

These products go for less than $20 in most cases which is a fair rate for anyone thinking of personal safety and tranquility of mind.

See various other writing pieces penned by this same author dealing with areas including garage roll up door and area rug pads.

Putting Your Business on Autopilot

I’m an Internet marketer of quite a few years standing and I run a few different sorts of online business activities. However, being a sole trader, working alone and necessarily having only a set number of hours per day, my business activities also have their natural limits. It stands to reason: one person can only spend roughly 16 hours a day and even then no one can keep that pace up for long.

Therefore, the size of an enterprise is limited by the number of people working for it or put another way, by the number of man-hours devoted to it. I suppose that what I’m trying to say is that it’s hard to make a good living when you work by yourself.

And therefore, with this in mind, I have been looking for methods to automate parts of my business for quite a long time, although I have already taken several steps in this direction. For example, I have given up writing HTML ‘by hand’ for a long while and bought a super HTML editor, which I may tell you about one day; I moved to a web-hosting firm that offers unlimited autoresponders amongst other great features and I hire some fantastic article submission software.

But, that left me with little more time nor money than before, although I was running several times as many websites as before and still doing it all on my own. I knew that there was obviously something I was missing, but I didn’t know what it was.

Then, one day, while surfing, I came across an article on the subject and it kind of made sense, no revalationary flash or anything like of that sort, but a slow dawning over a few hours that the article was telling it like I wanted to run my websites.

Anyway, I bought the ebook and have followed its advice since then without regret. I now work just the same number of hours as before, but I operate ten times as many websites and the money is far better.

How come? Well, the fact is that this ebook revealed to me how to interlock all the processes of promoting and developing websites, so that they can take care of themselves for longer periods of time. The time I used to spend on tinkering with websites and SEO to put right minor errors or things I’d left out, I now put into new ideas.

My websites, once set up, now need very little maintenance, which means that I can do something else with my time. I like to work, but others could choose to take the time off. It’s really hard to think of a better deal.

This fascinating ebook on automating your profits will give you at least a day out of five off and maybe even more and that makes it worth looking into on its own right. The ebook is fully guaranteed for 90 days, with a full money-back guarantee, so you have nothing to lose. However, I promise you that you will learn how to put your Internet business profits on autopilot and learn how to use your time more skilfully.

Are you in Internet marketing? If so, you need to publish articles, so you need to check out this site Internet marketing. This article, Putting Your Business on Autopilot has free reprint rights.

Keyword Selection And SEO

Keyword selection and search engine optimization are important tools in producing and running a successful website. Before we continue talking about keyword selection and search engine optimization, I want to be certain that we all understand what the terminology is saying.

Keywords are the words chosen by you to define your site. They are the words that you hope to rank well for in Google. So, for example, if you want to have a web site selling ‘fashion’ – ‘fashion, fashionable, high fashion, haute couture’ may become your keywords (more on this later).

Search Engine Optimization or SEO is concerned with presenting your work – the web site and any text associated with it – in such a manner that search engines find it easy to crawl and index, which enables surfers to find you on the Internet.

Let’s use Google as an example of a search engine – after all, it is the biggest, most used and so most crucial. Google wants to present its users with the best results – that is, most relevant results – that it can for each keyword entered, in order to improve customer satisfaction.

Therefore it has built up an enormous database of which keywords are on which sites. Then ‘all’ has to do is rank the sites by popularity and, in theory, the most relevant websites ought to pop up for every keyword entered.

Now there is you, or me, with our dreams of a website on fashion. If you make ‘fashion’ your keyword, you will be taking on the colossal fashion houses and colossal department stores with their huge budgets and gigantic websites head to head. Who do you imagine is going to win?

It is a no-brainer. You will never even get to page 20 in Google search results. In short, you will have no business. But what if you used a long-tail keyword (LTKW) and focused your website? Say, use the LTKW ‘fashionable plus size black dresses’ and construct a web site on that. It might be a keyword that no one else has thought of.

This is why keyword selection is important and there are numerous books and articles written about it. It is a precise job, a bit of a slog, but some individuals, like me, actually enjoy it. Or you could automate the task.

So, that is the first stage: finding relevant keywords to your business so that you have a opportunity of being listed on the first page of Google for that keyword. The second stage is constructing your website search engine friendly so that Google can crawl it and index it for your keywords.

If you do not do this correctly, Google’s spiders will crawl off onto another web site and it may be a whilst before they come back, which leaves your web site in dead water.

This article is too short to go into this colossal subject in any worthwhile way, but I will strive to give you the most relevant pointers.

Keep your website targeted on a small range of products and define and use keywords for every item, but do not over use them. Do not repeat a keyword phrase only for the sake of it.

Make your internal links easy to find by using nav bars, menus and sitemaps.

Do not have loads of external links for your visitors to go off to, make your site interesting enough for surfers and spiders to want to remain there.

Owen Jones, the author of this piece, writes on a number of topics, but is now concerned with the SEO Content. If you would like to know more, please visit our website at PLR pieces

Facts Regarding Blackberry Mobile Phones

There are numerous cell phones that are on the market these days. Blackberry mobile phones are among the most popular Here we will look at some of the newest models available and what deals can be found.

The torch is among the newest blackberry on the market. It has both touch screen technology as well as a full keyboard which makes it the perfect thing for people that love to text message friends and family. It also has been found to have one of the best cameras to be found when it comes to a cell phone making it a hit with both the young and the old.

Another popular model is the style. This is one of the most popular flip style of phones that has been seen in recent years. Many people love this kind of phone as it gives them that added sense of security that it is protected. There is no touch screen with this phone, but that is fine as there are a lot of people around that do not really care for this new type of technology.

Maybe the pearl 3g is the phone for you. It is very small in comparison to some of the other models. This is great for some people that like smaller kinds of phones and it is very appealing, especially to women. The buttons on this phone are also placed in a manner that makes use very easy to do.

Checking with the provider that you get your cell phone service through can be the best way to see what options are available to you. They may have just the right thing to fit your budget. If not there are other ways that you can acquire the phone you want.

Upgrades are a common way for people to get a new phone. These can sometimes dramatically reduce the cost of the new phone. There are things that need to be considered when it comes to determining if this is feasible for you or not. Customer support specialists will gladly help you find out whether or not you qualify.

Some people find that the way for them to go is to get the phone at a reduced price but they have to sign up for a contract for a certain period of time. Depending on the length of the contract you choose will be what the price of the phone will be.

Buying a phone outright is always an option but can be quite expensive when it comes to blackberry phones. Even though it may cost a lot it will let you get just what you want without having to sign any kind of contract. Many people like this part as a contract is legal and binding.

Look into all of the choices that are available to you first before making any hasty decisions. Changing service providers may be a thought to get what you want when it comes to blackberry mobile phones. This is something that is totally up to the individual to decide as there is no right or wrong answer. Just be wary and use a little caution.

Get exclusive inside info on the latest and greatest Blackberry deals and models now in our complete overview of everything you need to know about the best free Blackberry Mobile offers.

The Elite Meaning Of Military Challenge Coins To Squadron Members.

Members of the armed forces comprise a unique and specialized group of individuals all dedicated to the same task. Their shared rigorous training and experiences help them form a solid bond. This shared cohesiveness is important for them to work together as a team despite the challenges of terrain, other forces and technological interruptions. A relatively new way they are showing this team spirit is through military challenge coins.

Military Esprit De Corps is famous, and it is important not just for the wellness of the unit during their off duty times. Unit cohesion has been a documented factor of troop performance since the sixth century before the birth of Christ. In early military battles, flags were used as a means of identifying which troops belonged to whom, and represented the loyalties of the disparate soldiers in the force.

A simple metal orb, carefully inscribed with the images representing the proud tradition o f a unit, has emerged as a new and increasingly popular way of demonstrating membership. Depending on the unit, some of these coins can be exceedingly difficult to earn, and their rarity is yet another of the reasons they are coveted. Increasingly, however, unit coins are being modified to acknowledge specific internal organizational associations, special qualifications, even participation in named operations or campaigns.

As a member of the armed forces continues on their career path, they will move from base to base and organization to organization with a sometimes dizzying rapidity. In between what is known as permanent stations, soldiers are frequently assigned temporarily to units in the field, or field units are stood up to accommodate specific needs, then retired when the need is gone. Even in forward operating locations it is not unusual to find the appearance the emblem distinctively reminding the soldier of his time there.

These coins have grown in popularity and are not an official part of the tradition pomp and circumstance of military heritage, but they may soon become a central part. General officers have coins with their names and commands on them to hand out during visits and inspections to those who distinguish themselves in performance. Contrary to popular misconception, formal military decorations are not handed out easily, and these coins are a way to acknowledge excellence that does no rise to the standards of formal decorations.

There are, as one might imagine with anything akin to a fraternity key or special emblem, rules for the possession and care of these treasures. Not usually set by pen to paper, they are simple instructions that members know intrinsically and abide by with no fear of enforcement, only peer pressure. With the monumental risks and dangers they deal with on a continuous basis, the discipline to follow this heritage is self enforced.

First, each individual should be carrying the coin that bears the image of his current unit, not base x, the previous station. The individual should be carrying tit with him ion his person at all times. The coin is to be respected, it must never be dropped, as doing so places the bearer in the position of having to buy a round of drinks for all who observed the misdemeanor.

When the commander is finished delineating the heroics of the recipient, the recipient faces the commander, salutes, and the two shake hands. The coin is in the shaking hand and possession of the coin is transferred. It is not as simple as one might imagine, and there is a very real possibility of dropping it, embarrassing both. Possibly to ensure great care is taken to avoid this, there is a consequence to dropping military challenge coins, you have to buy a round of drinks.

Get inside information on the very special significance of Military Challenge Coins now in our overview of all you need to know about unit coins .

Where To Find Cheap Ps3 games

Most people have the notion that cheap ps3 games are of lower quality, which is wrong. There many reasons that necessitate offering some games as cheap ps3 games. Sometimes they are not even new, but are new in production.

If very advance technology and development is used in making the games the results are cheap ps3 games. By using the above method you will see costs cuts in material, shipping, marketing, labor and many others.

To give an example we can look at the downloadable ps3 games, where no discs are needed by the maker to copy on. Discs contribute a lot in the price of the finished game. There is no shipping costs plus many other costs are either reduce or completely eliminated, ending up with the cheap ps3 games.[youtube:WPsFxVaYTcY?fs=1;[http://www.youtube.com/watch?v=WPsFxVaYTcY:copy ps3 games];http://www.youtube.com/watch?v=WPsFxVaYTcY?fs=1&feature=related]

During the launching of many games the companies do offer price cuts to make them affordable to the users, who will in spread their experience around, making the sales of both downloads and games’ DVDs increase. This is games promotion the maker may forgo the profits to only breakeven, but it may generate future sales. To get access to these cheap ps3 games keep checking out the games to be launched.

Games stores may offer discount sales to dispose all the old games by offering them as cheap ps3 games to create space for new stock. This process is aimed at getting rid of the games stock in the fastest time. When prices are lowered they trigger impulse demand that was not there before. These are only on the games you see offered and the price is said be on condition that the stock is there.

Rental shops too may desire to dispose of old games by selling them as cheap ps3 games. In this case you should be careful to check the condition of the games against their price prior to buying.

Individual may sell their games collection as cheap ps3 games due to a variety of reasons as create space, outgrowing games age, or financial deficit in their budget. In the latter the games DVDS are one of the most easily disposable assets to turn to, for the demand is high and the prices offered are very low. No need to plan this for a long time, you can buy them on impulse.

Stop searching for cheap ps3 games and begin burning all the ps3 games you want! For more information, and reviews from our expert panel about this issue, stop by our site at www.theps3downloadsreview.com.

The 5 Top Needs For Health-related Visit Succeed

5 things will need to happen before healthcare travel gains enough traction to be a real player in healthcare. In spite of the research reports, eco-devo white papers, industry analyses and industry marketing hype, medical travel/medical tourism is still an early stage industry searching for the proper formula for achievement.

In my view, five things will have to happen before clinical tourism and global healthcare referrals get real traction: 1) the coming of a new sustainable business model, 2) global healthcare IT connectivity and integration, 3) a physician generated global healthcare referral network, 4) a worldwide regulatory, legal and socioeconomic ecosystem, and 5) patient awareness and acceptance.

The advance of some sort of sustainable business structure

Industry players including payors, providers, partners and facilitators continue to be seeking the essentially the most successful method to make a profit and scale the company. Through an eye towards what happened when Expedia disrupted the traveling agency business, participants understand or know that margins for travel arrangement services are thin and that there is high price elasticity for global healthcare care. Few have realized the magic key that suits the lock that opens the doors to profits. Payors and employers are reluctant to accept the significance proposition without a better solution to reduce their risk and demonstrate tangible, meaningful cost benefits to their insureds and employees.

Global healthcare IT connectivity and integration The United States national healthcare information architecture is evolving. Eventually, the network will be a portal around the world all of which will enable seemless, secure, confidential transfer of non-public health information thus assuring some continuity of care and quality improvement. Similarly, it will require a little while for health information systems to evolve in host countries that may speak to non-host systems. Short term solutions, like personal health records or mobile health applications, might fill the void temporarily.

A health care provider generated global healthcare referral network Most health-related tourism models connect patients to healthcare facilities, bypassing doctors from the early stages. Docs can get hanging around once the model feels better, and they’ve got the resources and power to make referrals to consultants directly, like they actually do now. Given the rise of international members, professional health related societies needs to be more proactive in building global referral networks, as an alternative to seeing them as threats to existing domestic members.

An international regulatory, legal and socioeconomic ecosystem The barriers to adoption and penetration of health-related travel are many including liability, reimbursement, quality assurance and impediments to continuity of care. As healthcare goes global, same goes with the guidelines and regulations that facilitate or obstruct its use. Why not consider a new World Trade Organization Treaty on Clinical Traveling?

Patient awareness and acceptance In line with one of the most recent polls, 50% of consumers understand the meaning with the term “medical tourism”, leaving home for care. Social media buzz and media stories get the professional medical traveling story sexy, particularly given each of the noise about escalating healthcare costs and consumers, employers and payors are hungry to acquire more information. Moving patients from awareness to intention to decision to action, however, will require more time and use innovative marketing approaches directed towards granular market segments.

Global healthcare travel is projected to be a $1B industry by 2012. Although the bones are usually in place, it wll take more hours to add the flesh. Until then, to quote Karl Mauldin, people won’t set out without them.

Freelance MD provides physicians with cutting edge information on everything they need to broaden their careers and make their lives more manageable.

Are Medical Societies Irrelevant for Today’s Physicians?

Ask yourself this question: “Why am I at my medical society?” Not long ago I took the plunge and stopped hoping to become an entrepreneur and in actual fact stepped out and gave it a whirl. It was obviously a crazy time.

I learned right away that starting a small business always uses a much more time and expense than you originally envision, along with short order I was scrounging for capital to fuel my dream.

It’s during this time period which i thought i would let my medical society memberships lapse. I had never considered it before, really, and as far as I’d been concerned, to be a area of medical societies was simply an important part of being a physician– I paid my dues and they also supplied my, er, membership.

When I’d been in academics, my department paid my society dues as section of my contract. I never thought over the cost since i didn’t view the funds as originating from me (there seems to certainly be a moral here somewhere…), but when I entered the concept of community, or non-academic, medicine, suddenly the values related to these memberships became very real.

Five-hundred dollars for this membership. Three hundred yearly for your one. It quickly added up, but I received a special tuition discount if i attended the annual meeting and i even got an occasional journal shipped to my mailbox with my name stamped relating to the front. It all seemed very official making me type of similar to aspect of an extraordinary group, therefore i dutifully paid the dues and congratulated myself on my support from the furthering with the intellectual aims of XX society.

However, as anyone who’s been in business advise you, at some time tough decisions should be made, and also for me, the relinquishing of my membership within these societies was a kind of tough ones. I believed within these organizations. I liked being connected to them. I enjoyed seeing my name stamped in the front with the journals and i also even flipped using an article or two whenever i could. Walking faraway from an item taught me to be feel so “involved” taught me to be feel isolated, vulnerable. If learning to be a member of these organizations helped me feel included, leaving them taught me to be feel…alone.

Which had been almost several years ago. Subsequently, the variety of ventures with which I’m involved have finally did start to right themselves and for the very first time in a long time I’ve truly begun to offer the chance to become involved over again in medical societies. With the past few months I’ve begun to ponder joining this society or any particular one, trying to puzzle out the one that would be a better fit and from whose membership I would understand most skills– and fulfill the most talented leaders.

After marching down this path for a little bit, I finally stopped and asked myself a very simple question: why?

Why was I considering membership in a medical society?

It’s correct that when you commence an organization your head becomes additional keenly aware in the theoretical “return on investment” (ROI) than before. I began asking myself the conventional ROI questions I had asked myself from the beginning of some of my entrepreneurial ventures: What would I gain on the investment of time and money on this organization? Would my funds be better directed elsewhere? Could I gain exactly the same benefits without investing the relatively high annual dues? How would I verify that my funds could well be used appropriately as well as what point would I be prepared to have an effect within the overall mission with this organization?

My honest assessment after a sit down consult with myself as well as a review in the available information before me was these particular: On the greater degree, medical societies do not give you a significant enough ROI to warrant it necessary to participate.

I know this sounds like heresy for some people, but let’s assess the facts…

From things i can tell, the complexities given for the physician to be described as a member of any medical modern society basically revolve a couple of points.

First, societies are believed to offer camaraderie and networking opportunities for their members. Second, societies supposedly help promote medical education and proper practice standards among their participants. Third, medical societies, on the old “strength in numbers” adage, are typically in theory better suited represent their members politically and promote and pass legislation that furthers good medical practice.

Let’s review these arguments in broad daylight and figure out once they hold water.

A generation ago, learning to be a person in a medical society became the only way a doctor could relate to other physicians outside their basic social circle. You joined the medical society of X that allows you to associate with its members, get invited to its galas, hear the modern research, and hopefully move up the ladder of influence of said organization mainly because you progressed in notoriety and seniority. This model was the identical model used in the business world with the Elks Club, Rotary International, together with the corporate culture in particular. Young, idealistic individuals, in spite of their experience or motivation, waited in line patiently with their name to remain called and the chance provided to begin climbing the rungs of leadership within an organization, whether this organization was the Elks, IBM, and the X Medical Association. One didn’t even consider leaving if you had any career ambitions or desiring social connectedness. The arrangement was what it was before, and you just just were required to adjust.

This model worked for a while since it was eventually simple for senior members to control the benefits of membership, and parcel these benefits out simply to those junior members who walked the queue.

Within the corporate world, the private computer revolution and particularly the online world explosion, completely imploded this hierarchal regime. No longer could senior corporate members exclusively hold some great benefits of membership. Enterprising upstarts could easily, from your comfort of home, begin a firm over the web rather than only leapfrog their old positions, occasionally they leapfrogged their entire industries. The recent movie The Online Social Networking , while criticized for not being 100% accurate, a minimum of tells the gist with the story– that your particular number of Harvard undergrads turned the modern world on its ear of their dorm room.

Cyberspace is just about the great world flattener, and even though Richard Florida is factual that innovation still occurs in geographic regions, the capability to take your idea to the planet instantly can be a tremendous power that prior generations don’t have. Furthermore, with all the internet and even more specifically, the social media ability around the internet, junior members in every organization can instantly, and freely, associate themselves with whomever they choose all around the modern world. Gone is the time when being in the outs together with your local or maybe even national medical society is a professional death sentence. Individuals will have the option to become listed on many interesting networking groups, or perhaps start their own.

Along this same type of thinking, the times when medical societies controlled medical education are gone. With the click of your keyboard, I will find medical education on any kind of topic and i also can access it any time. I do not be required to wait for my professional journal to arrive, and anything cutting edge are going to be posted to the web a long time before it hits my mailbox anyway.

Once i pay my fees to earn CME credits, I now have the means to decide on what topics I hear, and whom I hear help them learn. No more sitting within the conference lecture playing the droning of Dr. Oldenkrinkle because he’s the chair with the education committee. I could learn from your best teachers anytime with the comfort of my home and earn my CME credits by myself terms.

So depending on power of networking as well as the educational opportunities available, I will must say there are numerous, or more, opportunities just outside of medical societies today because there are within. And when you consider that almost all from the membership societies open to the revolutionary physician are free, why on earth do you pay $300-$500 to be considered a person in a medical society on the networking or educational reasons? It just doesn’t make sense.

One more reason– pooling our strength being a stronger political lobbying force for X issues or specialty– often is the one usually cited from the recent past by modern physicians being a reason to always be involved inside of a medical society. Matter of fact, that one reason must have been a big one for me personally. After all, any objective person can observe that physicians need a strong lobbying voice in Washington, if for few others reason than simply to try to counterbalance the influences with the trial lawyers and their ilk.

However, I describe this to be cited inside the “recent past” because I haven’t heard it from any physician recently.

No, if there is one glorious revelation that came into full view through the healthcare debate with this country, it was the cowardice with the self-serving leadership at the helms of all medical societies on this country.

I cannot think any physician will likely be fooled in the future together with the “give us your hard earned cash and we’ll remain true for you” line that motivated us within the past. What the healthcare debate clearly revealed was that when medical societies say they work with their constituents, they generally do truly mean this. It’s just that their constituents aren’t the dues-paying members that constitute their ranks– they’re the entrenched bureaucrats into their leadership.

Physicians watched in horror as medical society after medical society prearranged and endorsed Obamacare, and after that spoke to America almost like their visitors were convinced. The American Medical Association was the worst offender, selling its soul to maintain intact its lucrative, exclusive to the CPT billing codes that fund its bureaucracy. It was eventually appalling in their transparency, with no physician who found it is ever going to forget it.

Alright , so what to do as a modern physician?

The purpose here isn’t to reason that no medical society may be valued at joining. Many societies do good work in most areas and there are physicians who derive a substantial amount of pleasure from membership within a society or two interesting.

My point in this post is usually that becoming a member of a medical society is actually not the knee-jerk necessity it was before not too long ago, and there is no credible reason to partake of any society if you don’t definitely feel that their mission meshes with yours and you also plan to be involved.

More importantly, I feel that medical societies must begin wondering what real value they furnish their members. Today’s young physician will not be coerced in the traditional way into membership, and when value isn’t apparent, many will simply vanish.

So will I eventually join a medical society?

I’m not sure.

Maybe.

Freelance MD is an active community of physicians that gives them more freedom and control of their medical practice, income, and lifestyle. Freelance MD provides physicians with cutting edge information on everything they need to broaden their careers and make their lives more manageable.

How Can SEO Help My Business?

Are you wondering what is SEO? And are you trying to figure out what makes Toronto search engine optimization important and how such SEO work help me to attain new business leads?

Surely, you have probably heard a lot of buzz on SEO and SEO content. You know that these three letters mean something big but not sure what exactly they refer to. If you are not sure about the exact answer, you need to properly define SEO and then move on to the next component: learning how to generate leads. A Toronto search engine optimization company can do a lot more than just generate leads for you. It can aid in boosting your site rank which will generate a lot of traffic and possibly more leads.

The simple fact is that if you’re using a website without using good SEO, then you’re literally flushing your money down the toilet. You can generate all the leads you need simply by making use of good solid SEO techniques and great website content. Frankly if you’re using other media to advertise then Toronto search engine optimization can help you get more leads and save money while you’re doing it.

Take every penny that you drop into those cable advertising programs, and divide it in half. Just use that half to pay for some solid content and some good Toronto search engine optimization and you’ve answered your own question about how to generate leads.

Just how does SEO generate leads for your business? Every customer that you have or every customer that you could have is searching on the internet for something. They are using key words and phrases to get that information. Not only companies, but also people are learning to use a key word to find the information that they want online. People type in random phrases into a search engine that they think will bring them the information that they want. They are thinking in keywords and you need to be doing the same thing.

Finding the right key phrase and then incorporating it in your website content is important. Using it correctly is important and getting content that is solid and not just keyword stuffed is also important. People know when they are being manipulated, but they also know when they find what they wanted.

Here is how it works:

Your customers type in a key word and go hunting. If they don’t find what they want presented, they type in a second keyword and look again.

When you content starts to appear in Google and other search engines and maintain a keyword match, the denizens of the search engines will click on your site link and pay the site a visit.

When the information they seek is there and is presented in a reliable manner delivering to them exactly what they are looking for, they will return. Many times they might opt in for any promotional newsletters you are offering. They might opt to purchase a product or service and, possibly provide you with an email address for future info.

In doing this, you have generated a lead for your business and did not have to invest a lot of money to do so. No excess costs were put out for advertising whatsoever which is another plus. The site’s ranking in Google and your high quality content were enough to handle the job for you.

SEO isn’t rocket science, but it does take some effort. If you’re not at ease writing content or researching key words and phrases then hiring a company who is will still save you a lot over the price of your cable or radio advertising and chance are good that it will be far more effective.

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1saleaday, Home To Excellent Products In Affordable Prices

Shopping has been a sport for many. Wise shoppers constantly seek high end items that are on sale to save a few dollars off. Evidently their quest for great finds gave way for nifty shops such as 1saleaday.com to earn business. Feeding their practicality allows the team of experts to deals would come next.

Shopping for major brands today can be costly. In this current economy, it is wise to be practical. Looking for discounts can help us prepare for the future. With 1saleaday.com, a customer can take advantage of great deals that are almost 90% discounted, a good find, right?

The fashionable state of New York is home to the best deals in the market. In 1saleaday finding a high quality product in an affordable rate is possible. It proves that quality should never suffer despite the price. Buy high end brands supplied by major retailers in the area. It offers a wide variety of items that range from electronics to household items that are commonly offered only for a day or until supplies last.

They only offer the freshest deals in town. The developers of this site constantly upload new deals every midnight Eastern Standard Time. It does not only offer the lowest price but provide the satisfying quality that most bargain shoppers seek. No wonder these fantastic offers never last a day.

Orders are immediately processed after placing them. Fast and secured it ships out within the day through UPS or USPS. Expect the package approximately 3 to 10 business days on the day it ships out. Delays may occur depending on the location and climate of the area. Damaged or defective items are supposed to be reported within 21 days through the contact page. Fill out a form and they will get back with you as soon as possible.

It is our right to find the best value for our money. Finding a practical store that caters to budget-conscious consumers is truly a haven for the wise. We would rather seek great deals rather than feel sorry for our pockets, right?

For additional information or queries about 1SaleADay please visit the team at www.1saleaday.com

Professional Search Engine Optimization Toronto: Is It Worth the Cost?

Search engine optimization (SEO) is a method of advertising unique to the e-commerce world. For anyone operating a website based on or geared toward Toronto or those who are advertising Toronto businesses online, understanding the methods incorporated with SEO is essential to long term success.

The hard truth is that the vast majority of internet users have no idea that your website even exists. Luckily, most people find websites the same way: through search engines like Google, Yahoo!, and Bing. Unfortunately, as any web surfer knows, most search engines return a list of hundreds of thousands of results, even for a detailed keyword search. If your website is listed as number 1,116 on the 120th page, most search engine users aren’t even going to see it. Therefore, getting search engines to rank your website near the top, specifically on the first or second page of results, is crucial to getting internet users to find and visit your website.

Challenging Times for SEO Toronto

Unfortunately, search engine optimization is just as much an art as it is a science. First, it can quickly become very technical.

All search engines find, categorize, and rank websites by sending out robots on patrol for new sites. These robots will pick up your site and give you a ranking according to the content of your site. The only way to improve your ranking is to set your site up to be accessible and attractive to these robots. You do this by understanding some of the more complicated aspects of SEO.

Practically anyone can write articles and other site content based upon keywords, but few know how to adjust the coding and web hosting details of their website in order to properly optimize it for the search engines. This is where the knowledge required for complete website optimization becomes far more complicated than most people are prepared to handle.

You could consult the to web designers today and they would tell you they aren’t absolutely sure without any doubt what the search engines are using these days to come up with their rankings. No one really knows! What we do know is that just focusing the content of your site around specific keywords is only scraping the surface of proper SEO.

The top three search engines–Yahoo, Bing, and Google- do give some very basic guidelines on their sites about what valid SEO is considered to be, but these guidelines really do not tell you much. They tend to be extremely vague so most of it gives no concrete information to go by.

The Wrong Way to Do Search Engine Optimization Toronto

In many cases, people are tempted to follow quick but dirty methods designed to trick the search engines into ranking a site very high. The goal is to do something fast that will impact the ranking of a website in a positive way. Some of these tricks are extremely simple and could bring huge rises in ranking for a site. The site is essentially given a ranking way higher than it ever would have received without someone working in the trick. For instance, one simple trick is called “keywords stuffing” and simply requires someone to stuff in tons of keywords into the website, rather than just posting valid content. These tactics are bad SEO.

Such strategies, however, are strongly frowned upon by search engines. Giving a high ranking to sub-standard or irrelevant websites can negatively affect a search engine’s reputation. This could cause them to lose business to their competitors as internet users switch to other search engines that provide higher quality websites in their search results. To guard against this, search engines regularly look for such websites using deceptive search engine optimization strategies, and eliminate them. If you’re lucky, they’ll just assign your website a lower ranking. If you’re unlucky, they may ban your website from their search engine altogether. This can be a killing blow to a fledgling online business.

SEO Toronto – Hiring a Professional

Perhaps the safest and most efficient option is to hire a professional search engine optimization Toronto company. Experts in the field will produce better results faster than even a knowledgeable, skilled amateur. Perhaps more importantly, a professional search engine optimization Toronto company (at least one that is reputable) will do search engine optimization the “right way,” avoiding any quick and easy shortcuts and underhanded tactics that might get your website penalized by the big search engines. Although hiring professionals may be expensive, it can pay for itself by the boost in internet traffic and sales to your online business.

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Recent Releases For Blackberry Mobile Phones

In 1999, Canadian company Research In Motion created Blackberry, leading to Blackberry mobile phones being some of the most well-known in the world. Among the latest of a line of popular phones, there are the Smartphones which are the Torch, the Pearl, the Bold, the Curve, the Storm, the Style and the Tour.

Its all-in-one design may be one of the most attractive features of the Torch 9800. It includes a fast browser, an easy to use media player and a camera that will produce good quality photographs in a number of modes. Alongside these, it has an expansive memory with 8GB to use.

As a more compact option, there is the Style 9670, which offers a compact flip top and can be transported with ease. It also has a high quality camera, as well as Blackberry 6 OS and messenger, which supply a number of ways to communicate, which is, arguably, the most vital aspect of a phone.

For those who find small buttons hard to use, there is the Curve smart phone, which has a track pad and media keys which some may find easier to use. As all modern phones, it also has Wi-fi and Messenger for a variety of communication options. The Curve 8500 adds to this by giving you easier ways to share media, the Curve 8900 has a classic style and advanced graphics, and the Curve 8350i offers a press to talk mechanism as well as a large display for those who may have trouble using smaller phones.

The Pearl 3G smart phone offers easy typing, a long lasting battery and a style that many will find to be very elegant in appearance. Bold smart phones also have outstanding battery life, Blackberry 6 for ease of use, particularly when using applications, Wi-fi and Messenger.

For those travellers, there is the Tour 9630 as it has access and services anywhere in the world, as well as more media applications. The Storm smart phone might be good for those who have difficulty looking at the screen of a normal phone as it offers one that is larger than usual, as well as being simple to use. There are many deals regarding these phones and among them, a month of free airtime as well as free insurance is offered for your smart phone.

Added to this, available tariffs offer a range of free texts from 250 to an unlimited amount, as well as free phone minutes. There are many Blackberry mobile phones available, and different phones are suitable for different lifestyles. It just takes choosing one for your own specific needs, whether you work from home or travel the globe.

Looking for comprehensive info on the latest and greatest Blackberry deals in the UK? Get the exclusive low down now in our complete overview of all you need to know about the best free Blackberry Mobile deals.

The Advantage Of Twitter To Online Entrepreneurs

Use Twitter for Marketing – Find out how to work systematically to be effective and profit from Twitter.

You want to use Twitter for marketing right. But yes you do not want to be sitting and spending all your time on twitter. You should set up a system that works without you .

With dedication and focus you can build an effective system to establish yourself in Twitter and build up a identity in a niche area as well as built, promote your product and services effectively. This does take some time and will not happen overnight.

Yes you have to focus on building your mailing list and viewer ship on Twitter. But then just by increasing the list size it doesn’t help. What you need is a niche segment that is required to be cultivated so that you can address them as prospects and direct promotional activities with them in mind.

It takes time and effort to build up a prospect list. You have to set up a process in place to do daily follower recruiting.

Always work with the focus on developing your profile as a subject matter expert. You can do this by submitting articles and content covering the latest updates and developments in your related area of expertise. Also write articles with your opinions or reviews of latest happenings thereby inviting similar discussions based on your threads from the viewers.

Setting up an automated system on Twitter to send out intermittently good quality content tweets on your behalf is possible. With this you can be relieved of having to spend time in front of your computer. You can attend to your other productive tasks while Twitter will work to do the marketing on your behalf.

You have continuously worked towards building your profile as the SME and at the same time use your tweets to promote subtly your product and services. There will come a time when once you are established, the viewers will come to you with problems and you can then suggest your product or solution to them and thus grow your business promotions.

When you begin to offer solutions to your viewers you will find your business kicks off. But then you have to have a process in place to convert the prospect into sales and complete the selling process too.

See various other articles written by this very author covering areas like plastic wine goblets and car stereo systems.

Business Plans Are Precisely Like Treating Patients Clinically

Recommend a treatment and then determine if works. Laryngopharyngeal reflux is seen as a controversial entity. Patients complain of hoarseness, throat clearing, globus symptoms,cough and a sore throat. Some have coexistent indication of gastroesophageal reflux disease (GERD), some don’t. Some have abnormal physical findings on laryngeal examination, some don’t. Most doctors treat such patients clinically with proton- pump inhibitors for a number of weeks to observe if things improve. We doctors call it treating someone on a clinical basis or treating clinically. Businesses think of it as a business plan.

When treating someone clinically, you are not sure process is fine and are generally willing to reconsider the identification and the underlying assumptions you made when you have made the diagnosis and recommended treatment. Likewise once you write a strategic business plan, you are never sure the plan will work and will be ready to create frequent adjustments…arriving at Plan B.

John Mullins, Professor of Entrepreneurship at the London Business School, and Randy Komisar, an opponent at Kleiner Perkins Caufield & Byers , explain all of this inside of their book, “Getting to Plan B”.

The essential thesis is usually that no battle plan. or strategic business plan, survives the primary shot and then you have to be able to make changes quickly. Just like you monitor patients for a reaction to treatment, you monitor your company to observe if circumstances are working. If they are not, then make changes.

Mullins and Komisar recommend using dashboards to check your business. The numbers will explain to you whether your leaps of faith, beliefs you own in regards to the answers in your questions despite having no real evidence that these beliefs are in reality true, are valid or otherwise not.

Additionally, like everyone else use history, physical exam and testing to monitor a patient’s progress, you may use metrics and dashboards to evaluate the vital signs of your organization. Those vital signs are your revenue model, your gross margin model, your operating model, your working capital model as well as your investment model.

You are able to count on the fingers of merely one hand the volume of businesses that have succeeded based on Plan A. Not one of them are mine. Be ready to monitor your business’s clinical progress, challenge your initial diagnosis, and, generally if the patient isn’t resolving treatment , reprogram your therapy before things go terribly south.

Freelance MD provides physicians with cutting edge information on everything they need to broaden their careers and make their lives more manageable.

Clarify Value to Improve Your Business

Does your marketing message say what your customers want to hear?

Developing value statements for your website copy and other marketing collateral is an opportunity often overlooked. Clear statements of the most important benefit that customers get from your business can substantially increase sales conversions.

What is your value proposition? In one clear sentence, describe the best reason why potential customers would want to do business with your company.

The concise clarity of your statement is important to maximize your marketing message. It is the main reason why people buy from you. By improving this one marketing element, you have the opportunity to increase sales without adding any additional expense.

It’s shocking how many companies have not made the effort to develop a strong and clear benefit statement, but instead only provide commonly used weak offers.

Examples of Weak Value Statements:

We have the best technology in the industry

Use our service and you will save more money

We provide the highest quality product available

Generic marketing claims don’t speak to the real needs of customers. You have only a brief window of time to make a good first impression, and keep their attention in order to convert more sales.

Better Value Propositions:

Our technology increases your output 24% more than the leading brand

Save $100 dollars on every product purchased as a premium member

The quality of our product is backed by our 100% satisfaction guarantee

Vale statements which are too brief or generic can result in losing customers by not speaking to their felt need. General product descriptions may seem clear to you, but do they convey the most important benefit to others?

Use specific words, numbers, or a percentage to explain your product benefits. Replace vague modifiers with quantitative facts to make your offer more credible. The more specific your offer is in terms of benefits to the customer, the better.

Think of at least one company benefit that is different from your competition. It provides a key sales advantage and keeps you focused on your core message.

Clarify your sales message and write what your customers want to hear to take advantage of a prime opportunity for increasing your sales conversions and company revenue.

Online Advertising Agency, Web Design and Marketing Services, Including Auto Dealer Websites

Creating A Well-Written Resource Box For Your Pieces

Am sure you are aware of the fact that the way you write your articles plays a critical role in the amount of traffic that you are going to get to your website. You might write different articles yet you find there is no progress you are making so you should learn how to go about this process.

One thing you should understand is that so long as you write numerous articles but they all have a bad resource box then be sure that they are not going to generate any traffic translating to no money.

This means there will be no improvement on your business and in fact your business will collapse since other people who know how to generate traffic are going to kill your business since people cannot be able to locate you on your specific niche yet they are working less and less hard on the articles.

If you want to be on top of this game you need to understand how you can be able to up your game.

One of the ways to go about it is to select and use different resource boxes. Say you use 10 different but unique resource boxes and you carefully scrutinize which resource box has the ability to generate a good click rate after that discard the other resource boxes that do not generate enough clicks instead use the resource boxes that generate the traffic.

You can then use the resource box through the use of strategy or system of scale where if you are able to determine which resource box works well at one specific industry so that you can be able to use the information gotten on this resource box and apply it to another industry.

Finally, do not form a habit of watching the content, the calls to action and the marketing message which many big advertisers use when they are doing nationwide campaigns.

But you can borrow from your own content if you are trying to promote their offer on your article.

Read more of this writer’s advice on topics including free movies online and toothpaste for sensitive teeth.

Burn Ps3 Games – How To Quit Wasting Hard Earned Money And Start Copying Ps3 Games

The power to download and burn ps3 games has stopped me from spending heinous sums of money on my playstation 3 game collection. Distinguishable to ps1 and 2, you don’t require a mod chip to operate burnt ps3 games. There are subscription websites that will instruct you to mod your ps3 without any console alterations so that you are able to download and burn ps3 games in seconds.

From Alone in the dark, to Super Street Fighter II Turbo HD Remix, burning playstation 3 video games has become so easy it would be a crime not to. It is likewise a necessity to create copies of the games you presently have, which, if you’re like-minded to me, you have already wasted hundreds of dollars on.[youtube:Jfnoxl1UE8A?fs=1;[http://www.youtube.com/watch?v=Jfnoxl1UE8A:download ps3 games];http://www.youtube.com/watch?v=Jfnoxl1UE8A?fs=1&feature=related]

It is not only feasible to download and burn ps3 games, but it is likewise possible to download other media. Tunes, Films, TV episodes and more are ready for download to your playstation 3.

If you are wondering how to get the video games you have just downloaded onto your playstation 3 don’t fret. The membership playstation 3 download internet sites teach you how. All that is needed is a flash drive or external hard disk. They show all their members how they can arrange their playstation 3’s so they are able to download and burn ps3 games straight away without any problems.

Preparing the system to have the ability to begin downloading ps3 games is rather simple with the stepwise directions on the internet site even for a kid.

If you are a little bit more of a techie, and have got a little bit of time on your hands, you might want to see into setting up Linux on your playstation 3. With it, you’ll have the power to download your treasured games to your playstation 3 instead of being required to burn them first. You’d then be able to play the video games straight off your playstation after downloading ps3 games and burning them.

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Lead Generation – An Inexpensive Way To Have Customers For Life

In order for your business to thrive you need a fresh supply of leads on a regular basis. The problem is that obtaining these leads can be expensive so it is a challenging task when you are first starting out and don’t have much in your budget to spare. Here are some things to consider that might lower the cost of getting business leads.

Many sites use a simple sales letter type page that has one objective – to sell an item. While this may have some success, it generally does nothing for you in terms of future sales contacts. Sure, you have the person’s name and all, but once they have bought that item, there is no follow up to it.

To get more for your money, you need to turn those customers into leads so you can make multiple sales from them over time rather than selling a single item to one person one time and that’s it. If you go for the single sale, you have less profit to cover your expenses. Getting people to hit the “Buy” button is a skill in itself that most people lack and to get results, you need to hire someone to write your copy for you.

Copywriters that have a proven track record don’t work cheap so this is one of the major expenses involved with setting up a sales website. However, this is an expense that pays for itself over time. You will need a certain number of sales to offset the initial outlay before you realize any profits, but this is true of most any business you would start.

Other expenses you will have to consider are related to the website itself. Not only do you need professionally written copy, you also need an appealing website, domain registration, and hosting. With the first business model, you will have to cover all of your expenses from single sales and will always need to keep ahead of your costs.

On the other hand, a site that generates leads on a continuous basis will pay for itself over and over again. Believe it or not, this does not have to be elaborate or flashy. A simple offer of a free item like a report or white paper can be made in exchange for a little information. Usually this is a name and email address. So for the cost of $0, you now have a contact that you can market to as long as they remain on your list.

Because people agree to receive email from you in exchange for your free report, you don’t have to worry about spamming. Set up your list to be double opt-in because when you do this, the person must confirm their email address by clicking on a link before they get your free report. This stops anyone from putting in someone else’s email address. You know that the people on your list want what you are offering and have signed up for it willingly.

Lead generation monetizes your list every time a new person joins. The total cost? A few minutes and some time to follow up. The results? Lasting recurring sales from a customer who now trusts you implicitly.

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Important Rules You Should Stick to When Selecting Bridesmaid Dresses

Though the focus of attention should be the dress of the bride, the bridesmaid dress must complement it and therefore, there are various factors while buying them. If it is a themed wedding, the bridesmaid dress must accentuate the theme.

Stick to Your Style

At the end of the day, it’s your wedding. Your opinion of what the bridesmaid dresses should be like is the one that counts the most. Of course, you should take your friends’ preferences into consideration… but don’t let their opinions overwhelm your own. If you like red carpet glamour, then browse through one-shouldered gowns with beautiful ruching and asymmetrical details. For modern and flirty, check out short dresses with uneven hemlines and pockets. Brides who prefer traditional or princess styles can search through dramatic full-length gowns with empire waists and full, flowing skirts. Stay true to yourself and your style when selecting bridesmaid gowns and you will always be happy with the results.

Reflect Your Wedding Theme

Are you planning a summer wedding? Is it a themed event, like a beach wedding in Hawaii or a natural and organic wedding outdoors? Then be sure that your bridesmaid gowns are appropriate for the occasion. If spring is your thing, consider light and airy dresses with gorgeous floral detailing. Simpler, more casual styles, like a strapless gown with a flattering A-line skirt, are great for beach weddings or low-key affairs. For a grand church wedding, think about floor-length bridesmaid dresses with plunging V-necklines and ruched bodices. By keeping your dress styles along the same lines as your wedding, you’ll end up with a beautiful and harmonious effect.

Find Flattering Shapes

There is a perfect dress out there for every bridesmaid, regardless of her shape and size. Beautifully detailed A-line dresses will flatter any body type since it creates an elongated line and features a full skirt for universal appeal. A strapless dress with trumpet curves will accentuate hour-glass and petite women in all the right places while cap sleeves and V-necklines will give shorter women the illusion of height. Emphasize the top half of a pear-shaped bridesmaid while subtly concealing the lower half, like with an off-the-shoulder gown featuring a beautifully beaded bodice and A-line skirt. With so many shapes out there to choose from, you can easily accommodate bridesmaids of any size and shape.

Choose the Right Color

Finding the right color can be the hardest part of buying bridesmaid dresses. That’s why it is important to stick with what you know and like. If cooler tones are your thing, then find the right shade of blue or green that comes across beautifully in a dress. For pastel lovers, select a soft tone that will make a graceful complement to your wedding gown as well as the groomsmen’s outfits. Once you find a color you like, be sure to look at it in all different sorts of light to make sure it will be flattering in any scenario. And don’t forget to see how the color looks on each woman in your party. You don’t want to unwittingly wash out your bridesmaids’ complexion or have the color clash with a redhead.

Pick Material That Works

Pay attention to the material of the dress you like so that you can know how it will hold up throughout your big day. For an airy and light effect, look through dresses with chiffon detailing that will come alive as your bridesmaids stroll down that aisle. Satin and sateen bring a rich, luxurious shine to any gown while charmeuse is a more lightweight, yet still shiny, option. Know how to clean your dresses before you buy them so that you can be prepared for stain or wrinkle emergencies. Choose a high-quality material and you will have incredible dresses that will hold up from the altar to the ride home.

Select Stunning Accessories

Be aware of the types of accessories that will and won’t work with your bridesmaids’ gowns. If the style you like has an elaborate bodice with exquisite detailing, you don’t want to go over the top and choose a large necklace that also features a lot of detailing. Instead, choose pieces that nicely balance out the gowns selected so that they serve as a complement and don’t compete for attention with the dresses. Shiny satin shoes, sparkly earrings, and a beaded clutch would work wonders when paired with a teal halter gown with a beaded bodice. When purchasing accessories, gather up all of the things that you like and then edit with a careful eye. Your bridesmaid dresses are going to be gorgeous as long as you make use of a little ingenuity of one’s own to personalize it.

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How To Look For Elegant Bridal Gowns

Here’s some advice for you if you’re shopping for a wedding gown in the Spring/Summer 2010 season.

Asymmetrical Lines

Asymmetry is definitely in this season, but that doesn’t mean that the look is lopsided. The elegance is in the details and the execution. One of the most elegantly asymmetrical dresses for Spring 2009 is Priscilla of Boston’s Style 1408, a stunning one-shoulder ball gown that features a draped bodice and asymmetrical waistline to balance the asymmetrical neckline. The effect is just as lovely from the back as it is from the front with the drop waist echoing the diagonal of the one-shouldered bodice.

Silhouettes

The most prominent silhouette in this season’s range of elegant wedding gowns is the “fit-to-flare”, a cut that is flattering for most figures. The dress is cut to fit the torso, and then flares below the hip into a wide swirl. The most exaggerated fit-to-flare cut is the trumpet flare, which starts slim and swirls into a ground-sweeping flare at the floor. Another very flattering silhouette for your big day is the A-line dress, a classic wedding gown shape that fits closely at the bodice, and then flares out softly to the hem. Perhaps the most elegant wedding gown for a formal, traditional wedding though, is the ball gown, which combines a fitted bodice with a bell-like skirt. The Platinum Collection makes great use of the ball gown to create elegant couture looks in unusual and unexpected fabrics and styles.

Necklines

Sweetheart bodices, once considered the ultimate in elegance for fairy tale weddings, now have a lot of competition. Some of the most elegant contemporary wedding gown styles feature strapless bodices, often fanned or pleated. Many of the popular wedding gown styles feature sweetheart necklines modified to work with a strapless design. One shoulder asymmetrical designs are another elegant option for the contemporary bride, especially if the asymmetrical look is balanced by fullness at the hem or a contrasting asymmetry at the waist.

Pleated Bodices

Fan-pleated bodices are another wedding gown feature that you will see walking down the runway at the most elegant designer Spring shows. Strapless, fan-pleated bodices aren’t right for everyone, but they’re an eye-catching accent for the bride who isn’t overly endowed. Not all pleating is fanned, however. Some of the prettiest and most elegant designs feature ruched bodices and horizontal bands of pleating across the bodice, or vertically pleated satin and taffeta.

Hem Treatments

Hems are also getting the pleated treatment, along with flounces and tiers of lace. Some of the most elegant hem treatments include trumpet flares edged with lace or flounced with ruched netting. From the Vineyard Collection, the Ivy wedding dress model is the ultimate in simple elegance, a fitted sheath dress of silk and organza that features bands of satin detailing at the bodice and the hem.

Materials

The materials used to make a wedding gown are one of the major factors in determining the cut and the drape of the dress. The most elegant styles are those that move and flow with your body. Fabulous fabrics for wedding dresses include silk in its many variations, including shantung and charmeuse. Other materials that are traditionally used in elegant wedding gown design include organza, satin and tulle, but one of the most elegant designs of this season is a simple fit-to-flare gown made in chiffon and lace. The Holly, from the Vineyard Collection, features spaghetti straps, lace over chiffon and a flared skirt with insets of net that create an elegant sweep.

Lace

One of the most used laces in wedding gown design is Alencon lace, sometimes called the Queen of Lace. This embroidered lace is handmade, and highly prized for the fine needlework of the cording that makes up the designs. Alencon lace is often embellished with beading and metallic thread. Other lace that may be used in elegant wedding designs include Battenburg lace and Venetian lace. Handmade Belgian lace, sometimes called Princess lace, may also be used in net overlays or for wedding veils.

Important Things to Remember

Elegance is often in the eye of the beholder, but there are a few key things to remember when choosing the right wedding gown for you.

1. More Simple more elegant. 2. Quality of materials and workmanship is important. Choose the high quality materials and workmanship that you can afford. 3. Elegance is a matter of fit. Be sure to have your gown fitted properly to you so that you feel suitable and beautiful in it. Even the simplest gown is elegant when it’s carried off with confidence.

Finding unique and elegant bridal dresses is easy to do, as long as you have enough time set aside to allow yourself to search. When you have enough time, you can also be sure that you find a dress that is affordable too. No matter how long it may take you, you will be able to find a unique and elegant wedding dress that suits you perfectly on your special day. As you walk down the aisle towards the man of your dreams, all eyes are sure to be on you.

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