Reasons for Protecting Your Online Reputation

Reputation is important to everyone. But it is even more important to the Internet-savvy businessman. This is mainly because it is synonymous to the solid reputation and good name that he is trying to build for his business empire. It is very important to protect and take care of it Why? Because it is key to a business’ success or failure.

There are a couple of ways that can make sure that there is brand protection. The first would be prevention. How is this achieved? This is done by not disregarding customer complaints and acting on it as soon as possible. You are most likely to make a good impression on customers if you give them the service that they want. This will also help you build a good image in the public eye.

Another way is to lend a sincere ear to your customers’ suggestion and comments. It’s hard to understand what they are saying if you are talking as well. Listen carefully and be sensitive to your customers’ opinions. You can achieve this by monitoring blogs and forums that talk about your business. Also, you can find out about other websites that may include your name or have talked about you. A great source of monitoring your business would be Google Alert, so you can monitor everything that concerns you from content to activities.

Protecting online reputation by directly influencing it is also beneficial. By involving yourself in forum discussions, you can enlighten the customers and the public about the major issues and negative feedback they may have towards your product. If you are sincere and will go out of your way to clear negative comments, then you may just win your unhappy customers back.

Aside from all these, you can also take advantage of professional reputation management online. Methods like search engine reputation management are very effective for this purpose. Some companies can assist to safeguard your online image from spy competitors and unhappy critical consumers. This is vital to aid you especially when you have a mark for defamation of character or defamation slander.

But if there is prevention, there is also a cure. What if it has happened to you already? There are many things you can do. First, you can just sit down, relax and do nothing about it. You can just hope that the negative reviews and comments will be removed from the net and the people may forget after some time.

If you want a more aggressive route against the person responsible for slander and libel, you could file a legal suit. But there is no guarantee that a positive resolution will happen. You would still start from zero rebuilding your ruined reputation anyways, not to mention spending a lot of time and money for the court proceedings.

And the last, and best option, is to push the negative posts further down the search engine ranks, at least 8 to 12 pages from the topmost rank. Normally, people who search for reviews or posts do not check beyond the first three pages because these contain the most important posts. A firm who specializes in brand protection repair services can do this job for you.

Call Wag the Dog Marketing,, right away at (800) 825-9500 and learn how to blot out Internet libel and defamation promptly with our powerful Internet brand reputation repair services.